
One of the Aboitiz Foundation’s flagship programs, Elevate AIDA, in partnership with Connected Women, serves as a key implementation partner in delivering training, building participant communities, and connecting graduates to digital work opportunities. Together, they have equipped thousands of Filipinos with in-demand digital skills and access to the growing digital economy.
Building on the success of Elevate AIDA, Aboitiz Foundation is launching AIDA Plus, an expanded skills-to-employment platform designed to connect even more Filipinos to opportunities in the digital economy.
AIDA Plus forms part of Aboitiz Foundation’s broader goal of creating 300,000 jobs through strategic partnerships and inclusive workforce development programs. Participants who complete the training will receive a TESDA certificate, recognized both locally and internationally.
The program’s next phase formally kicked off through the signing of partnership agreements in CALABARZON and Mindanao, marking its nationwide expansion and strengthening its focus on industry-aligned digital skills training, certification, and direct employment pathways.
AIDA Plus expands on Elevate AIDA, a program developed in partnership with Connected Women that trains women in AI data annotation and prepares them for remote digital work. The platform offers additional training pathways in virtual assistance, cloud accounting, data analytics, and digital illustration, while connecting more Filipinos to skills development and employment opportunities in the digital economy.
“AIDA Plus represents the natural evolution of Elevate AIDA as we deepen our focus on creating real and sustainable opportunities for Filipinos in the digital economy,” said Ginggay Hontiveros-Malvar, President of Aboitiz Foundation. “As industries evolve, workforce development must also evolve — from simply providing access to training toward building stronger pathways to employment, inclusion, and long-term economic participation.”
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In Laguna, Aboitiz Foundation signed a memorandum of agreement with Technical Education and Skills Development Authority IV-A and the Jacobo Z. Gonzales Memorial School of Arts and Trades to train at least 500 scholars through a Virtual Assistance (VA) program linked directly to employment opportunities through Cyberbacker, a global virtual assistance services firm. A Cloud Accounting course will soon be launched as part of the digital training portfolio.
Aboitiz Foundation also formalized a separate three-year partnership with TESDA Region XI and Ring Circle BPO in Davao City to expand AIDA Plus in the region beginning with at least 500 scholars in 2026.
Under the agreement, Ring Circle BPO — a Davao-based outsourcing company serving international clients — will act as implementing partner, employer, and employment promoter, helping bridge training directly to digital work opportunities. Returning overseas Filipino workers (OFWs) are among the priority beneficiaries identified for the first batches of scholars.
As digital work continues to reshape labor markets globally, AIDA Plus aims to help make emerging opportunities more accessible to Filipinos across regions by bringing future-ready training and employment connections closer to local communities.